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Have you got your customers attention?
There are 3 trillion websites on the internet and many of the these websites are YOUR competitors. You might wonder HOW are you going to get your website ranked on the first page of Google or any other search engine? It is not impossible but it isn’t easy either. If you have not got people’s attention within the first 8 seconds when they click on your website, you lose. You lose on time (building and organising your website) you lose on money – paying for media coverage and advertising – which translates to lost sales revenue.
How to get website presence
What if I told you that you don’t need a fantastic well designed website to get website presence? I can improve the content on your website hitting the right keywords thus helping your business engage with people. You can uncover the myths of marketing your business to get your website ranked.
Marketing your website on the internet is easy! People think that it’s in the coding or tricks to using repetitive keywords. In fact, search engines like Google prefer you to write to your readers. What online marketing is all about is getting search engine robots to understand what your business is about. All you need is:
- Full review of your business concept
- Full market research to explore your business niche
- Go local or at least have a target market
- Know the trigger words that will make your customers respond (soft sell)
- Uncover ways on how to find your customers instead of depending on them finding you
- Your website presence must engage people and make them trust you
How to get a website ranked in Google
When people look through the internet they search for products or services that can “help solve their problems“, “save money” or teach them “how to do” something. People hate being sold to or be driven to a product or service without understanding what the benefits are and how it can help. By targeting your website that answers problems to specific needs, your business becomes a solution to a particular problem. All you have to do is establish a common ground with them.
You might argue that this technique only works if businesses are selling magic cream? In fact I have ways that works for any business. You just have to know what they are looking for. Once you have built a rapport with website visitors, they will start to trust your brand and then become a loyal customer by coming back to your business.
Have you every been to a shop where the customer service has been fantastic? Maybe the question you have to ask is WHY? What makes them better than others? Reasons could be that they know you personally because you live in the local area? Or, have they gone out of their way to find a solution to your problem? These are the same questions you need to ask about your online business from a customers point of view. Establishing website presence isn’t hard to. To beat your competition on “play with the bigger websites” go niche, do something that they haven’t tried and always test your market.
Get Online Presence
It is essential for your business to get the right advice and the right support to thrive online. Through my blog I will give pointer on how internet marketing is done. Also I’ll write about the things you can do to improve your website. It is always best to see what works well for your website by testing keywords.
There are many subtle changes in Googles algorithm to meet the new demands of the mobile market. My thoughts is that search engines as smarter they become want to “see” the overall picture of a website just like a brick and mortar business. If you’re in business industry that has high competition in a local areas (businesses like restaurants and bars) I believe that SEO still has it’s benefits and will be around for a long time. These are the factors to bear in mind whilst your website is in development. Key areas of focus are
- Usability / Responsive
- Support Functions
The internet marketing environment is moving at a fast pace. As different technologies are brought out, it is important to consider how your business reaches the needs to your customers. With the help of funding, the world is becoming more digitized, accessible and instantaneous.
I will also show you the basics of internet marketing to get buying customers. So without further ado let’s see where I can take you from here to where you want to be. Feel free to peruse my website and blog.